I’ve sent 50 newsletters.
That’s 50 times I’ve opened my laptop, sat with my thoughts, and asked:
• What does my audience really need right now?
• There were weeks I didn’t feel ready.
• There were weeks I thought, “Does this even matter?”
• There were weeks when I had so much to say that I had to edit myself down to fit in your inbox.
I kept showing up.
Because I knew YOU were still out there, figuring it out, feeling the weight of building a business you care about deeply.
I didn’t send 50 newsletters just to promote my business. My goal was never to flood your inbox with “shoulds.” It was to show up with a reminder, strategy, or shift that could move your business forward — even a little.
I sent 50 newsletters because I care deeply about helping small business owners — like you — build a business that feels good to run.
A few months into writing this newsletter, I shared a story about overplanning.
If I had just made a better plan, I could have avoided the mess. I said, “The one word I was not accepting was flexibility.”
That resonated with so many of you. Like me, you wanted a business you could count on, but what you really needed was a business that could bend and still support you.
50 Newsletters Later, Here’s What I Know: (be sure to grab the complete guide below)
These are the patterns I see over and over — in myself, in my clients, and likely in you too :
🔸 Most people don’t need more information.
They need a way to filter the noise and focus.
🔸 Marketing isn’t about doing everything.
It’s about doing the right things, consistently, in a way that fits your life.
🔸 It’s hard to grow when you’re always in the weeds.
You can’t build a bigger vision if you’re stuck managing daily chaos.
🔸 We don’t talk enough about sustainability.
About creating a business that doesn’t just make money, but gives you energy, freedom, and breathing room.
How I’ve helped along the way (a few highlights from these 50):
• Helped you identify where time is leaking and how to get it back.
• Encouraged you to delegate without guilt.
• Showed you how to simplify your marketing strategy.
• Talked about rebranding, reconnecting, and rebuilding.
• Helped you take consistent action (not just “perfect” action).
• Supported your shift from reactive to intentional
What this means for you:
• You don’t have to do it alone.
• You don’t have to figure out the algorithm, offer, systems, and strategy in the same week.
• You have to keep showing up. For yourself. For your clients.
• And yes, for your future business — the one that funds your life, not runs it.
A little invitation:
If you’ve been nodding along with these newsletters but still feel like you’re spinning…
I want to walk alongside you.
Inside my coaching program The ‘Business Momentum Blueprint’, we take all of this—your systems, marketing, visibility, and client flow—and make it manageable and consistent for YOU and YOUR season of business.
It’s not just about information.
It’s about implementation with support.
And if that’s what you’re ready for, I’d love to talk. No pressure. Just possibilities. Book a call.
READ THE FULL Newsletter
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Testimonial~
Debbie Matthews, Client Experience Specialist
“Before joining the Business Momentum Blueprint, I felt all over the place and doing things I thought I should be doing because others were doing it. I felt nervous that my business would not last much longer. I had ideas but no structure—and I was constantly second-guessing myself. Working with Dawn has been a game-changer. She helped me simplify my marketing, clarify who I’m talking to, and start showing up consistently. Not to mention, I was able to hire two part-time employees to take care of some things on the back end of the business so I could show up in other places where I needed to. For the first time, I feel like I have a real plan—and I’m seeing results. This program gave me confidence and accountability I didn’t even realize I needed.”
